Wealth Management

Wealth technology is rapidly changing, and the landscape could be very different in the next 30 years. Princeton Economist Burton Malkiel said that a combination of the ‘democratization of investing’ and technology is pushing down fees and cutting costs. Overall he sees wealthfronts and betterments taking center stage, which include products like direct indexing. These practices not only help with tax management and rebalancing but they have lower costs than traditional active management. This sort of investment strategy will only grow as wealth management and financial management converge and FinTech companies change the way industry stalwarts operate.


FINSUM: Direct/custom indexing is one of the most interesting products because of the cheaper hybrid setup that really integrates technology to make management easier. 

Fidelity has just taken a big step in the direct indexing game. Direct indexing has been very hot across the asset management space over the last 12-18 months and has mostly been marketed so far as a high-minimum service for advisors to customize portfolios to client desires. Now, with a product called FidFolios, Fidelity is poised to launch a service to let mom and pop investors customize their portfolios with a minimum of just $5,000.


FINSUM: This was bound to happen. Most advisors may see this as a threat to their value proposition, but we more see it as a validation of the utility of direct indexing for clients. Advisors should take this as a sign of confidence that they should offer direct indexing to clients!

Financial firms have tried desperately to increase recruiting efforts in the last year or two. While companies like Wells Fargo concentrated on incentive-based tools around retention and recruiting Ameriprise Financial has taken a technology approach. In partnership with Seismic, they have ramped up the suite of technological offerings in order to track, grow, and run their business. The biggest tools offered are LiveDocs, LiveSend, and Interactive Content which all augment their services in order to allow them to compete with larger companies They see their automation efforts as a superior offering to purely financial incentives and it resulted in over 2% growth in the last year.


Finsum: A new approach to advisor recruiting by Ameriprise could definitely give their advisors an edge over competitors and lead to more long-term growth in recruits.

Contact Us

Newsletter

Subscribe

Subscribe to our daily newsletter

Top
We use cookies to improve our website. By continuing to use this website, you are giving consent to cookies being used. More details…