Wealth Management

Fixed income ETFs are in demand especially with interest rates over 5% and a cloudy economic outlook with risks like a recession and fears of another surge in inflation. Within the fixed income universe, investors can express their views through duration positioning while still taking advantage of income opportunities.


Many ETFs allow investors to focus on specific parts of the yield curve. The most well-known examples are several Treasury ETFs which range from ultra short-term to 20+ years. Lately, issuers have launched ETFs for single-year strategies for further optimization. 


However, many market participants believe that even more duration-targeting ETFs need to be launched given the disparity of views and volatility that is endemic to a higher rate and inflation environment. While there is an abundance of options in the US, there are less options in the UK and EU.


As the fixed income ETF market grows, duration-focused ETFs will continue to be a major area of growth especially as more institutional investors are embracing the asset class and driving demand for these products. Many are also of the opinion that higher rates will lead to an environment of increased volatility, shorter cycles, and faster moves. Additionally, these options will be even more imperative for allocators who are investing in shorter timeframes. 

Finsum: The fixed income ETF market is growing rapidly. Along with inflows and an increase in volatility, several ETFs have been launched that are focused on a specific part of the curve.  


Financial advisors can increase their chances of success of landing Generation Z clients by understanding their generational preferences. Many of these younger investors have an intuitive relationship with technology, so they are interested in digital solutions which will give them a more interactive experience. At the same time, they are also accustomed to having instant access to information.


Therefore, it’s prudent to have the right tech stack in place to facilitate this in addition to a comprehensive digital marketing and communication strategy. This includes social media, interactive content, and other tools to increase engagement. These can also be effective mediums for advisors to show their personality and knowledge to build a more authentic connection with prospects. A successful and repeatable strategy is to offer a free financial assessment which can be an effective lead-generation tool and more effective for younger investors than a phone call or face-to-face meeting.


Many in this generation are also enamored with newer asset classes like cryptocurrencies, so advisors should be able to engage on these topics. In terms of soft skills, advisors should cultivate an air of approachability, relevance, and empathy to increase their appeal.  

Finsum: Gen Z is coming of age and will soon be entering their 30s. Here are some tips on how to appeal to this demographic. 


Over the summer, the SEC made a proposal that advisors and brokers would have to address conflicts that emerge through investors interacting with artificial intelligence, an algorithm, or similar technology. At the Securities Industry and Financial Markets Association annual conference, there was some discussion over this proposal with SEC Chair Gary Gensler challenging the audience of financial professionals in his remarks.


Essentially, many believe that this is a way to expand Reg BI to make it apply to all sorts of interactions that happen between an advisor and client. SEC Chair Gary Gensler pushed back on this when he remarked, “We’re not trying to change Reg BI or change the fiduciary guidance.” He clarified that instead the SEC is looking to crack down on the use of predictive analytics to ‘micro target’ investors.


According to Gensler, there is an inherent conflict between current standards and this new technology if it’s built to help an advisor or broker increase their earnings as it would lead to unsuitable recommendations. He wants to see these algorithms modified so that the advisors’ interests are eliminated or neutralized. However, he didn’t have a strong opinion on how this should be achieved, citing that there are multiple paths to achieving this goal.  

Finsum: The SEC is proposing a new rule for use of AI and predictive data analysis. At a recent conference, SEC Chair Gary Gensler provided some more details about the proposal. 

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