Friday, 07 September 2018 09:57

Apple’s Got a Big New Plan

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Apple is reported to be set unveil some big changes in the coming weeks. In what many see as Apple’s third phase, the company is set to release brand new iPads and watches. If personal computing was phase one, and iPhones were phase two, then phase 3 will be wearables, say analysts. The company has seen sales in those divisions soar recently, and they have slowly stolen wallet share from the iPad’s sales. Accordingly, Apple is putting more resources into wearables, but also debuting a new iPad and trying to redefine its purpose for customers.


FINSUM: The iPad has slowly been shrinking from the limelight at the same time as the Apple Watch and Beats have steadily grown. It is hard for us to imagine that either category will be Apple’s main sales driver in the future.

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