Wednesday, 21 February 2018 09:41

Apple’s New Revenue Renaissance

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(San Francisco)

It is hard to overstate how well Apple is doing right now. Despite flat volume in phone sales, the huge prices of its devices mean not only are its revenue and profits surging, but it now commands its largest ever share of the smartphone market (51% globally). The company’s first quarter revenue was up 13% from last year, with net income hitting a jaw dropping $20.1 bn in the first quarter. Apple now commands 76% of all smartphone revenue in the US.


FINSUM: Apple’s ability to compel consumers to pay exorbitant prices for its product is a sign of strength for the overall business. Imagine if the iPhone X had actually been a hit?

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