In the evolving “post-60/40” investing landscape, alternatives often come with higher fees and reduced liquidity, but investors tolerate these trade-offs for the potential of higher returns and skilled management. Wealth managers stress that allocations should reflect an investor’s liquidity needs, risk tolerance, and experience, with recommendations ranging from a cautious 10% to as high as 50% for those with no short-term cash flow requirements. 

While some, like Marina Wealth’s Noah Damsky, seek niche managers with unique strategies, others—such as International Assets Advisory’s Ed Cofrancesco—favor straightforward private real estate projects for their simplicity and transparency. 

Ballast Rock Private Wealth’s Andrew Mescon highlights private credit and private equity secondaries as compelling opportunities, citing diversification, downside protection, and discounts to net asset value as advantages. Managers also note the growing role of evergreen fund structures, which can ease liquidity constraints and broaden access to these asset classes. 

Finsum: Ultimately, successful alternative investing hinges on aligning product complexity, fees, and liquidity with each investor’s unique financial situation.

President Donald Trump has signed an executive order that could reshape 401(k) investing by allowing retirement savers broader access to private equity, cryptocurrency, real estate, and other alternative assets. 

Proponents argue the change could improve diversification and expand opportunities, particularly as more companies remain private, while critics warn of higher risks, limited transparency, and steep fees compared to traditional mutual funds and ETFs. The order directs the Department of Labor and SEC to review guidance and consider rules that would make these investments more accessible within 180 days, potentially encouraging more employers to offer them. 

Supporters in the asset management industry see this as a democratization of private markets, but fiduciary advocates caution that inexperienced investors could suffer devastating losses without strict safeguards. Experts recommend limits—such as capping exposure to 5%–10% of a portfolio—and robust investor education to mitigate risks. 

Finsum: Even if changes take months to materialize, the move signals a major shift in U.S. retirement policy, one that could expand investment menus while also amplifying the stakes for 401(k) participants.

Investors with goals in the three- to 10-year range, those already retired, or anyone seeking portfolio stability often benefit from including bonds. Fixed-income exchange-traded funds (ETFs) offer a simple and cost-effective way to gain this exposure, with many tracking indexes that provide transparency on duration and credit quality. 

Low expenses are especially important for bond ETFs, where returns are typically more modest than in stocks, making cost efficiency a key driver of performance. Morningstar’s highest-rated Gold Medalist bond ETFs—such as Vanguard Total Bond Market ETF (BND), iShares Core US Aggregate Bond ETF (AGG), and Fidelity Total Bond ETF (FBND)—can serve as solid anchors for the fixed-income portion of a portfolio. 

These ETFs span categories like intermediate-term core and core-plus bond funds, with some offering added flexibility to invest in high-yield, bank loans, or emerging-market debt. 

Finsum: For investors seeking stability, diversification, and liquidity, these total market bond ETFs provide a strong starting point.

Despite political pushback and policy rollbacks, most large U.S. companies have maintained or even increased their sustainability investments in 2025, according to a survey by EcoVadis. 

Nearly half of executives said spending remains steady, while about a third reported higher investments paired with reduced public promotion — a trend dubbed “greenhushing.” The findings suggest that firms increasingly view supply chain sustainability as a strategic advantage, with many citing its role in attracting customers and maintaining operational stability. 

Only a small share have cut back, underscoring a belief among corporate leaders that sustainability supports long-term growth, even if it’s less publicly advertised. Concerns remain over regulatory rollbacks, with nearly half of C-suite leaders warning they could increase supply chain disruptions. 

Finsum: The data points to a quieter but still committed corporate approach to sustainability in the face of shifting political and regulatory landscapes.

Investors seeking to diversify or enhance income potential have increasingly turned to options-based ETFs, which have proliferated over the past two years as market conditions favored their growth. 

Rising interest rates and bond market challenges have driven demand for strategies that generate income from option premiums, particularly in volatile markets. These ETFs span a wide range of asset classes—from equities and bonds to alternatives like bitcoin and gold—allowing investors to either augment returns on existing exposures or diversify income sources. 

By combining traditional asset exposure with systematic covered call writing, these funds provide double-digit distribution rates while optimizing after-tax returns. 

Finsum: For income-focused investors, especially those mindful of tax efficiency, options-based ETFs represent a compelling complement to more traditional income-generating assets.