It was only eight months ago that LPL was beginning a pilot program where they would test separately managed accounts, but now they are jumping in full force by allowing investors SMA strats in their Model Wealth Portfolios platform. This platform has grown to $83 billion in assets in recent years. These models will range in variety and flavor as well with some being developed by LPL while others will be from third-party managers. This strategy helps LPL give institutional-type options to everyday investors with lower fees.

Finsum: Models are moving from a buzzword to an important option for advisors.