Displaying items by tag: millennials

State Street Global Advisors (SSGA) is introducing a new 'high growth' option within its Risk-Based ETF Model Portfolios, aiming to attract younger investors. The portfolio allocates 89% to growth assets and 11% to defensive assets. 

Kathleen Gallagher, SSGA managing director, highlights this move as a response to adviser demand for cost-effective portfolios catering to clients in their accumulation phase. The high growth model will be available on Praemium, Hub24, and Netwealth platforms.

This complements SSGA’s existing moderate, balanced, and growth portfolios, focusing on strategic asset allocation and risk management.

Finsum: This option could be a great opportunity to get model adoption among younger clientele 

Young, wealthy investors (ages 21-43) are gravitating towards alternative assets like hedge funds, private equity, and crypto, with nearly one-third of their portfolios in these categories. 

They allocate less than half of their portfolios to traditional stocks and bonds, contrasting with older investors who prefer these conventional investments. This younger generation's investment preferences are shaped by greater access to diverse asset classes and experiences like the financial crisis.

 They also hold higher cash allocations for liquidity, despite the potential risks of underinvesting. Diversifying into alternatives comes with unique costs and risks, including higher management fees and illiquidity.

Finsum: The introduction of crypto and many web 3.0 products have really spurned the growth of alts for younger investors.

While the looming demographic shift to millennials is upon the RIA community the question of which actions to take is something completely different. A massive generational wealth transfer is on the horizon, yet numerous firms find it challenging to transition from acknowledgment to action. 

Broadridge's "2024 Financial Advisor Marketing Trends Report" indicates that 78 percent of advisors target baby boomers due to their considerable wealth, but Cerulli Associates reveal that fewer than 20 percent of affluent investors retain their parent's financial advisors, underscoring a significant potential loss or opportunity.

To ready my firm for next-gen clients, I emphasize technology that boosts operational efficiency and client interaction. Investing in technology not only draws next-gen clients but also makes the firm more enduring and future-proof, ultimately resulting in higher valuations or a more robust business.

Finsum: Even millennials want a personal touch in their financial advice, but integrating technology will help you deliver optimally.

Schwab conducted a survey among its ETF-investing clients. Among the takeaways is that Millennial investors are quite partial to ETFs, relative to other generations. 37% of their portfolios are allocated to ETFs. 89% said ETFs were their investment vehicle of choice, while 25% of Millennials plan to increase their exposure to ETFs next year. 

Another interesting finding from the survey is that Millennials also have a strong interest in more personalized investment options. 88% said that they are somewhat or very likely to personalize their portfolios. 78% want their investment to align with their personal values. This is much higher than older generations. 

The survey also showed substantial interest in direct indexing among Millennials. This isn’t too surprising considering that 65% of Millennials said it’s extremely important to have more control over investments, 61% want greater ability to customize their investments, and 61% want their investment to be managed to optimize taxes. 

Currently, 87% of Millennials are familiar with direct indexing, an increase from 80% in last year’s survey. Additionally, 53% of Millennials are extremely interested in learning more about direct indexing, while only 34% of Gen X and 22% of Boomers feel the same way. 69% of ETF investors, not investing with direct indexing, said that they are likely to invest in one next year. For Millennials, 80% feel this way.

Finsum: Schwab conducted a survey among its ETF-investing clients. Among the findings, Millennials are partial to the asset class and also have strong interest in direct indexing. 

Direct indexing has been around for 30 years but was once only accessible and viable for ultra-high net-worth investors. Now, technology and lower transaction costs have made it available for a much wider swath of investors who are able to benefit from direct indexing’s tax-loss harvesting and customization abilities.

Interestingly, the strategy is finding particular favor among millennial investors who are interested in tax optimization and personalization which are not possible through traditional passive investing. Advisors can customize holdings in a way that reflects a client’s values and preferences such as prioritizing ESG criteria or adjusting a portfolio based on a client’s risk profile. Holdings can also be customized to account for a clients’ unique financial situation, which is also not possible through investing in ETFs or mutual funds. 

For advisors, it presents an opportunity to differentiate themselves in a competitive landscape by offering personalized and optimized solutions. Direct indexing is likely to continue growing as it’s becoming increasingly available through many online brokerages and wealth management firms. It’s also consistent with many younger investors’ desired preference to have their personal holdings reflect their values and beliefs. 

Finsum: Direct indexing is growing at a rapid pace, and it’s finding favor with Millennial investors due to its tax optimization and personalization.