Independent wealth management firm Private Advisor Group recently introduced WealthSuite, its new investment management platform. The multi-custodian platform, which is exclusive to its network of over 750 financial advisors, offers bespoke mutual fund, ETF, and blended mutual fund/ETF model portfolios. The platform also provides custom indexing and tax-optimized solutions delivered through an SMA structure. The portfolios are managed by investment strategists including BlackRock, Fidelity Institutional Wealth Adviser LLC, Orion Advisor Solutions, and WisdomTree. Private Advisor Group partnered with Orion Advisor Solutions to handle the technology powering account opening, management, and servicing of the platform, while Private Advisor Group's internal portfolio administration team will manage the day-to-day. The company has plans to continually evaluate and expand its lineup of available strategists with a focus on providing differentiated solutions for advisors and their clients. Verne Marble, Private Advisor Group's Director of Business Development had this to say about the platform, “On average, investment management accounts for 19% of an advisor's time, and WealthSuite is structured to free up capacity so advisors can focus more of their time with investors.”

Finsum:Private Advisor Group launched its new model portfolio platform WealthSuite to help free up time for its network of financial advisors.